The fudge is cooked in our traditional copper pans in full view of our customers, using natural ingredients.
The fudge is cooked in our traditional copper pans in full view of our customers, using natural ingredients.
It is then poured out onto our solid marble slabs whilst still hot, where it cools quickly.
It is then poured out onto our solid marble slabs whilst still hot, where it cools quickly.
Using a paddle, we stir the fudge, before carefully forming it into a baguette shape.
Using a paddle, we stir the fudge, before carefully forming it into a baguette shape.
As it begins to set into shape, we slice the baguette of fudge into large slabs.
As it begins to set into shape, we slice the baguette of fudge into large slabs.
Once the fudge cools into its characteristically crumbly texture, we cut it into pieces.
Once the fudge cools into its characteristically crumbly texture, we cut it into pieces.
It’s ready to eat! As we can cook up to several batches every day, your fudge will always be fresh.
It’s ready to eat! As we can cook up to several batches every day, your fudge will always be fresh.
The fudge is cooked in our traditional copper pans in full view of our customers, using natural ingredients.
It is then poured out onto our solid marble slabs whilst still hot, where it cools quickly.
Using a paddle, we stir the fudge, before carefully forming it into a baguette shape.
As it begins to set into shape, we slice the baguette of fudge into large slabs.
Once the fudge cools into its characteristically crumbly texture, we cut it into pieces.
It’s ready to eat! As we can cook up to several batches every day, your fudge will always be fresh.
Roly’s Fudge Pantry’s reputation for delicious crumbly fudge prepared in full view of our customers makes us one of the most unusual and popular shops on the high street.
At our Roly’s Fudge kitchens, our fudge is made freshly every day in small batches to ensure maximum taste.
Our traditional recipe, inspired by recipes sourced from the founder’s grandmother, starts with the simple essentials: butter, milk and sugar.
The Roly’s classic flavours use natural and authentic ingredients, from maple syrup and whole crunchy walnuts in our Maple & Walnut Fudge, to real dark rum and juicy raisins in our Rum ‘n’ Raisin Fudge.
Roly’s Fudge does not need to be refrigerated. Simply store it at home in a sealed container, and it will keep until its best-before date – self-control permitting!
The first question we’re asked by everyone – ‘but where does your fudge come from?’
The answer is simple – every single piece of Roly’s Fudge is handmade right here in store!
Each of our independently run fudge pantries makes their own fudge fresh every day, using traditional recipes that haven’t changed since 1987.
Our fudge is stirred by hand in copper pans, poured onto marble slabs, and cut into pieces while still warm.
You can watch the whole process through the shop window – and come in to try a sample!
Nothing is wasted either – every crumb is reused or repurposed in the next batch, meaning our fudge-making process creates zero food waste.
Right now we have over 40 Roly’s Fudge shops operating across the UK from Cornwall to the Lake District. With tasters available to sample before purchase, we now have thousands of Roly’s Fudge addicts!
We may seem a lot, but there are only 15 families behind Roly’s Fudge. Each of our pantries are small businesses independently run by families who have fallen in love with our fudge and who share our same artisan values.
Visit any of our shops for your free Roly’s Fudge taster!



Once upon a time, over three decades ago… our handmade fudge began its life on the kitchen table of a small 16th century Mid Devon thatched cottage in the West Country with Peter and Lindsey Riley, the founders of Roly’s Fudge.
Lindsey found an old recipe book of her grandma’s so she could make their family and friends some fudge.
The plate was very soon empty and their friends were asking for more – and Peter and Lindsey realised they had stumbled across a good idea. In those days, factory fudge was plentiful, but no one was making real handmade fudge, just like they knew from their own childhood.
But how would Peter and Lindsey convert a 150-year-old recipe into a business?